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GIA 4Cs Diamond Blog

GIA 4Cs Diamond Blog

Getting someone the perfect jewelry gift is an art, especially during the holiday shopping season when you’re inundated with options at every turn!

To help you prioritize your choices and simplify your holiday shopping, start by choosing the right metal. When most of us think of fine jewelry, we think of gold and platinum. These are the most well-known of the noble metals and are most commonly used in jewelry. But they’re not your only options. Alternative jewelry metals are growing in popularity and are increasingly used by contemporary designers. Consider the innate qualities of each metal to be sure that you’re selecting the one that’s right for your jewelry gift.

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acorn necklace

After years of being overshadowed by white gold, yellow gold is making a comeback! The demand for colored gold is usually dictated by fashion trends. Whenever shades of blue and silver are fashionable, the demand for white gold tends to increase. With Earth tones currently at the forefront, there’s a growing desire for yellow gold. (more…)